Cinematic property film
A 60–90 second narrative-driven video. Drone, ground, lifestyle. Shot in golden hour. Edited for international distribution.
SELL PROPERTY
Sell at the right price, with
the discretion you deserve.
Every property requires its own approach. That's why we tailor the marketing strategy to the property, its audience and your goals — using the right tools, international exposure and a qualified network of verified buyers.
Request a valuation7 daysFrom first visit to listing online
96%Sale-to-asking price ratio
22%Properties sold off-market
€10MTotal property value handled
MARKETING STRATEGY
How we actually market a property
Every property is unique. That's why we develop a tailored marketing strategy for every sale, based on the property and the audience we need to reach.
Twilight & aerial photography
A high-quality photo shoot featuring interior, exterior, twilight and drone photography. The approach is tailored to the property and marketing strategy to ensure the best possible presentation.
3D virtual tour & floor plans
Where it adds value, we provide a 3D virtual tour and professionally measured floor plans. This allows buyers to gain a complete understanding of the property, wherever they are.
Editorial copywriting
Listing copy written by a real writer, not a template. The story of the house — its architect, its setting, what it feels like to live there.
International portal placement
Depending on the property and target audience, we select the most suitable national and international property portals to maximise exposure to the right buyers.
Private buyer network
Many properties are matched before they are listed. Our active register of pre-qualified international buyers sees premium properties first.
Targeted social campaigns
Where relevant, we run targeted social media campaigns. The audience, content and strategy are tailored to the property and the intended buyers.
Discretion as a default
For owners who do not want a public listing, we run discreet campaigns through our network only. Address, photos, and identity controlled.
WHERE YOUR PROPERTY WILL BE SEEN
A reach that goes well beyond the local market
No two properties are the same. Their visibility is selected for the strongest match with qualified buyers, using the right channels in Portugal and internationally.
IdealistaPortugal · Spain
ImovirtualPortugal
JamesEditionGlobal luxury
Mansion GlobalNorth America
Rightmove Intl.United Kingdom
Properstar GlobalInternational
ImmowebEuropean markets
Partner NetworkVerified private buyers
FROM VALUATION TO CLOSING
The selling process, step by step
From our first meeting to the final transfer, we guide every stage of the sales process with personal attention and a clear strategy.
Valuation visit
In-person walkthrough. Honest pricing. No pressure to list.
Marketing prep
Photo shoot, video, copy, virtual tour.
Launch
Network first, public portals next. Coordinated rollout.
Buyer screening
We qualify financing & intent before scheduling viewings.
Offer & CPCV
We negotiate, your lawyer reviews, promissory contract signed.
Escritura
Final deed at notary. Funds clear. Done.
PROPERTY VALUATION
Find out what your
property is really worth
An honest, written property valuation based on historical sales data, current market insights and local knowledge. No obligation to sell and no automated estimate — just a considered view of today's market.
- 1
After receiving your request, Willem will personally contact you to arrange a visit.
- 2
Following the visit, you will receive a written valuation report with historical sales data and a clear explanation of the property's market value.
- 3
There is no obligation to sell your property. The valuation is yours to keep, whether you decide to sell or not.
WHAT CLIENTS & PARTNERS SAY
Trusted by buyers, sellers and fellow agents.
★★★★★“A pleasure to work with. Professional, reliable, and personal throughout the process. Willem is one of the most trusted real estate contacts in Portugal.”
★★★★★“Our journey started with a video viewing. Willem guided us through every step of the buying process and supported us beyond the purchase.”
★★★★★“We have successfully sold properties together. Willem communicates clearly, follows through on commitments and is a trusted partner.”
COMMON QUESTIONS FROM SELLERS
What sellers ask first
What is your commission?+
Our standard commission is 5% plus VAT (23%), in line with the Algarve’s premium property market. In most cases, 50% is payable upon signing the CPCV and the remaining 50% upon completion of the Escritura. For properties above €1.5M or discreet off-market listings, terms are discussed individually.
Do I have to sign an exclusive agreement?+
No. We work with both exclusive and non-exclusive listings, but our preference is an exclusive mandate. It provides a clear sales strategy, consistent presentation and greater control throughout the sales process. In practice, this often results in a more efficient sale and a better outcome.
What if my property doesn’t sell?+
If your property doesn’t sell, you owe us nothing. We invest in professional marketing, photography, videography and property promotion at our own expense. Our commission is only payable in accordance with the agreed listing agreement. If your property has not sold by the end of the agreed mandate period, we review the results together, discuss the available options and decide on the best strategy moving forward.
How accurate are your valuations?+
Our property valuations are based on historical sales data, current market conditions and in-depth local market knowledge. Following the property visit, you will receive a written valuation report with a clear explanation of your property’s market value. The valuation is entirely without obligation and remains yours, whether you decide to sell your property or not.
What taxes will I pay as a seller?+
The main tax when selling a property in Portugal is capital gains tax (Mais-Valias), calculated on the difference between the purchase and sale price, adjusted for eligible costs and other applicable factors. The exact tax depends on your residency status and personal circumstances. Certain exemptions may apply, particularly for primary residences and qualifying reinvestments. If you would like independent tax advice, we are happy to introduce you to experienced tax advisors who can assess the expected tax implications based on your personal circumstances.
Can I sell without making the property publicly listed?+
Yes. Discreet sales are an established part of our business. Your property is presented exclusively through our private buyer network — without portal listings, public photographs or the property address being disclosed. This approach is ideal for sellers who value privacy, discretion and a carefully targeted sales strategy.
READY WHEN YOU ARE
Start with a conversation, not a contract.
The first step is always a visit and an honest valuation. After that, you decide. We do not chase, do not pressure and never list a property without your clear approval.